Google recommends using gzip for all content that can be compressed.Īmong advanced options there is removal of all unnecessary data, alternatives to gzip encoding, or other alternatives for compressions of various resources. When compressing you content, you will shorten the time needed for source to download that saves users´ data, and the rendering time of your webpage. In case of difference between JavaScript and HTTP redirects, Google supports both. If you need to use redirects, distinguish between 301 (permanent, for instance when you have removed the old contend and the redirect leads to new one) and 302 (temporary, for instance for webpages for specific devices) redirects. Google recommends responsive website, with maximum of one redirect from given URL address to landing page. If there are too many of these cycles, they can lead to long processes and lower performance of your website. Redirects launch new HTTP cycle of request-response that delays rendering of the page. We have chosen 5 of them that could be helpful for your business. Google PSI will not only measure your page´s speed, but it also offers you tips for its optimization.
#Google page speed insights update
Thanks to the new update you can now track 2 scores – Page speed and Optimization. According to Google, up to 53% of users close the webpage that has not been loaded within 3 seconds.
Also, it can influence your potential customers. Speed score is one of the indicators that influence your position in search. Google PageSpeed Insights (PSI) is an interface that tracks speed performance of your pages. The other is to work with non-optimal results. One side is to measure the speed of your pages. Speed of your pages is going to be the new indicator considered when crawling and placing the pages into search.